Gum problems can be unsightly and are very common with one in two people suffering from them. Oral-B PRO-EXPERT PREMIUM Gum Protection: a fluoride toothpaste that is clinically proven to help prevent & reduce gum problems in 4 weeks. It leverages Oral-B's most advanced technology that was developed with dentists: Stannous Fluoride. On top, just like other Oral-B Pro-Expert toothpastes, Oral-B Pro-Expert Premium Gum Protection toothpaste protects against all these areas dentists check most: cavities, gum, plaque, sensitivity, enamel, tartar, whitening, and fresh breath.